COCA COLA SHARING CAN

COCA COLA SHARING CAN

  Coca Cola had another brilliant advertisement "Sharing Can" related to its previous commercial, the Friendship Machine. It was impressing that the phrase "There was one thing the couldn't share : their can. What if they could?" Now they ultimately can share their Coca Cola can in this video. I could feel their "obsession" over their mission 'love and harmony,' and  their effort to convey those to customers after watching this video. Not only what they are trying to say was very interesting (not focused on the company itself - advanced attitudes toward commercial), but also it was very creative way to convey their thought(emphasizing both products and value).